KIKSKarim Saad
Cairo, Egypt
KIKS — home

فنان شامل على ما تفرج.

create@withkiks.siteInstagram

Karim Saad / Creative from Cairo

شايف اللي أنا شايفه؟

Karim Saad — Creative Director, Copywriter & Filmmaker. Creative Crazy Mind.

Karim Saad, KIKS, looking over his amber sunglasses
أيوه، أنا كيكس.

Creative direction. Copywriting.
Films & content with a point of view.

Step into
my worldA little curious.
A lot of KIKS.
One head. A lot going on.Keep scrolling
THE KIKS WAY OF SEEING.ربنا يعيني على دماغي
01 / Selected work

Had an idea,
It got weird.

A few things I put
out into the world.

Editorial adaptation of the original marketing thumbnail: Karim in a burgundy cap beside the Arabic headline “Marketing is not guesswork.”
Marketing & finance / 2026

Business 101

Advertising
Editorial adaptation of an original film frame: a motorcycle mirror and handlebar under warm street lights, with the Arabic title “A frame by KIKS.”
A personal film study / 2026

A film by KIKS

Film
Editorial adaptation of the original Zamalek thumbnail: a boat on the Nile, a bridge and the Arabic words “El Gezira, Zamalek.”
El Gezira Street, Zamalek / 2026

Through my eyes

Personal
Editorial adaptation of the original pitch thumbnail: Karim sitting on a sofa with his arms open beside the Arabic question “I applied to Tarek Nour?”
A little self-promotion / 2026

Dear Tarek Nour

Advertising
Black, white and yellow editorial cover inspired by the original carousel, with the Arabic headline “How to write a script.”
Writing, out loud / 2026

Words in progress

Writing
The whole picture
02 / What I bring

Different tools.
Same restless mind.

01 / Creative direction

THE IDEA.

الفكرة.

The angle nobody’s looking at. The thought that holds it all together. I find the idea, then build a world around it.

02 / Copywriting

THE WORDS.

الكلمة.

A line with a point of view. A script with a pulse. Arabic or English, the words have to sound like someone.

03 / Film & content

THE FRAME.

الكادر.

From the first scribble to the final cut. I turn observations into moving pictures, and make every frame earn its place.

03 / Off scriptأهلًا، أنا كريم.

A Cairo kind
of creative.

فنان شامل
على ما تفرج.

Karim to some. Kiks to most. I notice things, chase the thought, and see where it takes me.

Advertising graduate. Cairo University, class of 2026. Always a work in progress.

Meet the mind